GEMS

Style samples

A menu of moods for small shops and stays.

Starting-point samples. Every real site is designed from scratch for the shop — this is a menu of moods, not a template shop. Open a style to scroll through it as a real page, and use it to tell us which one feels closest to your place.

Not a template shopNothing here is sold as is. A finished site starts from your place, your photos and your words.
Stock photos, placeholder textSample text, opening hours and numbers are placeholders, so expect lines like “Short sentence about your shop”. Photos are free stock images chosen only for mood (see credits). None of these pages is a real business.
Talk to usMessage us on Instagram @gems_webdesigner.
Mood
Kind of place

Showing all 48 styles

First screen of the Style 01 sample, Soft Handmade

Style 01

Soft Handmade

Small bakeries, tea rooms and flower shops.

Warm · Crafted
First screen of the Style 02 sample, One Size Editorial

Style 02

One Size Editorial

Shops whose objects carry strong colour and shape: books, ceramics, clothing.

Calm · Refined
First screen of the Style 03 sample, Poster Bundle

Style 03

Poster Bundle

Bars, roasters and brands with a few strong products.

Bold · Dark & night
First screen of the Style 04 sample, Swatchbook

Style 04

Swatchbook

Pottery, workshops and bakeries with 5 to 10 pieces to show side by side.

Crafted · Calm
First screen of the Style 05 sample, Timber and Light

Style 05

Timber and Light

Cafés and small inns with warm lamps, wood and a garden.

Warm · Calm
First screen of the Style 06 sample, Forest and Lake

Style 06

Forest and Lake

Lodges and small inns by forests, lakes and mountains.

Natural · Calm
First screen of the Style 07 sample, Black & White Canteen

Style 07

Black & White Canteen

Lively canteens, noodle and pasta places, street-food counters.

Bold · Playful
First screen of the Style 08 sample, Green Bakehouse

Style 08

Green Bakehouse

Bakeries, pastry shops and cooking classes.

Playful · Crafted
First screen of the Style 09 sample, Clear Air

Style 09

Clear Air

Clinics, dentists, physio, yoga and skincare.

Calm · Bright
First screen of the Style 10 sample, Riso Shore

Style 10

Riso Shore

Surf shops, beach cafés, island tours and hostels.

Playful · Bright
First screen of the Style 11 sample, Brew Sheet

Style 11

Brew Sheet

Roasters, minimalist bakeries, tea and record shops.

Refined · Calm
First screen of the Style 12 sample, Soft Lustre

Style 12

Soft Lustre

Hair, nails, skincare, florists and jewellery studios.

Refined · Bright
First screen of the Style 13 sample, Field Notebook

Style 13

Field Notebook

Guided tours, hiking, kayaking and campsites.

Natural · Crafted
First screen of the Style 14 sample, Cellar Label

Style 14

Cellar Label

Wine bars, evening bistros, whisky and gin bars.

Dark & night · Refined
First screen of the Style 15 sample, Crate & Tag

Style 15

Crate & Tag

Greengrocers, farms and farmers’ markets.

Bright · Natural
First screen of the Style 16 sample, Whitewash

Style 16

Whitewash

Mediterranean-style guesthouses, villas and seaside hotels.

Bright · Calm
First screen of the Style 17 sample, Badge & Stamp

Style 17

Badge & Stamp

Barbers, tattoo studios, leather and wood makers, repair shops.

Crafted · Bold
First screen of the Style 18 sample, Quiet Course

Style 18

Quiet Course

Tasting menus, sushi, quiet evening bistros and pastry.

Dark & night · Refined
First screen of the Style 19 sample, Open Greenhouse

Style 19

Open Greenhouse

Florists, plant shops, garden centres and flower classes.

Bright · Natural
First screen of the Style 20 sample, Title Page

Style 20

Title Page

Bookshops, stationery, small presses and paper workshops.

Calm · Refined
First screen of the Style 21 sample, Blueprint Outfitter

Style 21

Blueprint Outfitter

Bike and surf rental, outdoor gear and repair workshops.

Natural · Crafted
First screen of the Style 22 sample, Gingham Menu

Style 22

Gingham Menu

Trattorie, pizza places and home-style kitchens.

Warm · Playful
First screen of the Style 23 sample, Hung Wall

Style 23

Hung Wall

Galleries, photographers, print and zine studios.

Calm · Refined
First screen of the Style 24 sample, Steeped Shelf

Style 24

Steeped Shelf

Tea houses, herb shops and tea salons.

Calm · Natural
First screen of the Style 25 sample, Berry Room

Style 25

Berry Room

Yoga, pilates, breathwork, sauna and aroma studios.

Warm · Calm
First screen of the Style 26 sample, Black Flash

Style 26

Black Flash

Tattoo and piercing, live venues, gyms and edgy hair studios.

Bold · Dark & night
First screen of the Style 27 sample, Chair & Charcoal

Style 27

Chair & Charcoal

Barbers, shoe shine, cigar and whisky bars, tailors.

Dark & night · Refined
First screen of the Style 28 sample, Cocoa Scoop

Style 28

Cocoa Scoop

Gelato, pastries, chocolate and doughnuts.

Playful · Warm
First screen of the Style 30 sample, Dusk Bloom

Style 30

Dusk Bloom

Florists, wedding flowers, candles and jewellery ateliers.

Dark & night · Refined
First screen of the Style 31 sample, Pressed Juice

Style 31

Pressed Juice

Juice bars, smoothie cafés, fruit stalls and food trucks.

Bright · Playful
First screen of the Style 32 sample, Butcher Paper

Style 32

Butcher Paper

Butchers, delis, cheese shops and market food.

Crafted · Warm
First screen of the Style 33 sample, Vinyl & Dust

Style 33

Vinyl & Dust

Record shops, listening bars, used books and vintage.

Dark & night · Crafted
First screen of the Style 34 sample, Salt & Steam

Style 34

Salt & Steam

Saunas, spas, bathhouses and massage.

Calm · Dark & night
First screen of the Style 35 sample, Linen & Tailor

Style 35

Linen & Tailor

Tailors, repair, linen goods and fabric shops.

Crafted · Calm
First screen of the Style 36 sample, Pedal Works

Style 36

Pedal Works

Bike shops, repair and DIY workshops.

Bold · Crafted
First screen of the Style 37 sample, Departure Board

Style 37

Departure Board

Guided walks, food tours, day experiences and classes.

Warm · Bright
First screen of the Style 38 sample, Chalk Grade

Style 38

Chalk Grade

Climbing gyms, dance and fitness studios, martial arts.

Bright · Bold
First screen of the Style 39 sample, Bottle Row

Style 39

Bottle Row

Distilleries, breweries, wineries and small producers.

Bright · Refined
First screen of the Style 40 sample, Session Ladder

Style 40

Session Ladder

By-appointment specialists: perfumers, bodywork, one-to-one workshops.

Calm · Refined
First screen of the Style 41 sample, Gem & Gold

Style 41

Gem & Gold

Jewellery workshops, watch repair, leather goods and engravers.

Refined · Calm
First screen of the Style 42 sample, Street Fire

Style 42

Street Fire

Street food, food trucks, BBQ, tacos and night markets.

Bold · Warm
First screen of the Style 43 sample, Oat & Sage

Style 43

Oat & Sage

Modern cafés, brunch spots, matcha bars and vegan cafés.

Warm · Bright
First screen of the Style 44 sample, Studio Light

Style 44

Studio Light

Photographers, filmmakers, architecture and design studios.

Calm · Refined
First screen of the Style 45 sample, Noren Switch

Style 45

Noren Switch

Canteens, noodle shops, izakaya and bakeries with fixed daily hours. Includes an open / closed preview.

Warm · Dark & night
First screen of the Style 46 sample, Slow Bake

Style 46

Slow Bake

Bakeries, cake and cookie makers, pizza ovens, kilns and smokers.

Warm · Crafted
First screen of the Style 47 sample, Fixed Stage

Style 47

Fixed Stage

Small inns, B&Bs, retreats, yoga and workshop experiences.

Calm · Natural
First screen of the Style 48 sample, Number Spine

Style 48

Number Spine

Roasters, saunas, chocolate makers and kilns where the numbers matter.

Refined · Crafted

No style matches both filters. Try “All” on one of them.

Found a mood that feels like your place?

Send us a message on Instagram and tell us which style is closest. We design each site from scratch around your shop, so what you see here is only a starting point.

Message @gems_webdesigner